|PMA 2010 Exhibitor eNewsletter - February 12th Edition
Director's Corner: Contact Information for Trade Exhibits Department On-Site
The PMA 2010 Show Office (corridor between Hall A and B) will open Thursday, February 18 at 10:00 a.m. If you have any questions or need to contact the Trade
Exhibits Department, please feel welcome to contact us at 714-765-2050. Calls to PMA headquarters in Michigan will be forwarded to the Show Office only periodically.
|Melissa Aldrich, Director, Trade Exhibit Services
The Calendar of Deadlines
Each edition of the Exhibitor eNewsletter includes a listing of upcoming deadlines for "all things show-related" - Official Show Program Listing deadline, GES and other official contractor advance discount deadlines, and optional promotional opportunities and events. Use this list as a reminder of the closest deadlines; the full list is posted on the PMA 2010 website, both within FAQs and the Exhibitor Information Manual
GES Advance Warehouse Shipments allowed - Thursday, January 14 - Friday, February 12, 2010
PMA 2010 Move-In begins - Wednesday, February 17, 2010
PMA 2010 Registration Opens for Exhibitors - Friday, February 19, 2010 at 9:00 a.m.
PMA Sneak Peek 2010 - Saturday, February 20, 2010, 12:00 noon to 3:00 p.m.
SPAA/PSPA Supplier and Lab Reception - Saturday, February 20, 2010, 5:00 p.m. to 7:00 p.m.
PMA 2010 Opens - 10:15 a.m., Sunday, February 21, 2010
PMA 2010 Closes - 4:00 p.m., Tuesday, February 23, 2010
PMA Registration Area Will Be Located in Hall A of the Anaheim Convention Center
PMA on-site registration will be open for Exhibitors during the following hours:
Friday, February 19 ................. 9:00 a.m. - 5:00 p.m.
Saturday, February 20 ............. 7:00 a.m. - 6:00 p.m.
Sunday, February 21 ............... 7:00 a.m. - 6:00 p.m.
Monday, February 22 .............. 7:00 a.m. - 6:00 p.m.
Tuesday, February 23 .............. 7:00 a.m. - 4:00 p.m.
A Guide to PMA 2010 Badges - How to Determine with Whom You Are Talking
At PMA 2010, you will see a veritable rainbow of badge and ribbon colors. Here's a short overview of the colors, which you may want to share with your exhibit staff.
Badge Colors :
Dark Blue - Full Trade Show Attendee Badges
Yellow - Professional Photographers
Brown, Orange, Light Blue - Single-Day Attendee Badges
Green - Exhibitors and Sales Representatives
Gray - Press
Purple - Children or Guests
Red - PMA ® Staff or Official Contractor Staff
Ribbon Colors (please note: designation also noted in text) :
Teal - DIMA ®
Blue - PSPA T
Yellow - Speakers and Chairpersons
Light Blue - SPAA
Green - PIEA and Students
Purple - PPFA ®
Orange - NEW Members
Blue, White, Red - VIP Ribbons
Red - PMA Staff
Blue - International Members
White - NAPET ®, AIE ®
Black - Sneak Peek (press event)
Burgundy - Mass Merchandisers
Tan - Hosted Buyers
Gray - Press
Map Your Show and MyPMA Planner
Now is the time customers start planning their visits at PMA 2010! Make sure you stand out as they browse the show floor using the
MyPMA planning tool
. PMA has teamed up with Map Your Show and Core Apps to power MyPMA, which provides several options of enhanced exhibitor visibility on both the web and mobile devices. The basic option is free to all contracted exhibitors, and you can explore upgrade opportunities to help you stand out before, during, and after PMA 2010. Bundled options have been set up to combine these tools, or you can purchase them on an a la carte basis.
Please contact Jeff Frazine with any questions or just follow the online prompts at the following link:
Deals and Prizes at PMA 2010
If you plan to offer any type of show special, coupon, discount, gift, prize, or incentive (free freight, etc.) to attract bargain-hunting buyers to your booth, why not let PMA add it to the Deals and Prizes at PMA 2010 tip sheet, which is posted on the convention website and will be posted at the show? Any money-saving or chance-to-win offer qualifies if it (1) requires a visit to your booth and (2) can be announced immediately. We hope you will take advantage of this opportunity to tell attendees wh y it pays to seek you out. Email
the details today!
Information regarding the show special, deal, prize (you can include a PDF of any coupons)
Name of on-site contact
PMA 2010 GES Zone Managers Announced
PMA 2010 will have three assigned zone managers. These industry professionals will be split up the following way: Hall B - Mark Witthoeft, Hall C - Charlie Nesbitt, and Hall D - Martha Luyo.
The zone managers "know the show" and have the knowledge and experience to help our exhibitors spend more time in the booth and less time looking for supplies and services.
The zone managers will work to keep the aisles clear and usable and act as liaisons between the union workforce and exhibitors to obtain our best products and services on time with our highest levels of service responsiveness in mind.
Look for them on the show floor, and feel free to ask for help; they will be riding electric carts in your hall.
Shipping Reminder - Direct to Convention Center
Shipments sent directly to the convention center must be received by GES on your firm's Target Freight Date (this can be found online within the Exhibitor Information Manual) to avoid incurring off-target fees. Be sure to double check this date before scheduling your shipment.
c/o GES Exposition Services
Anaheim Convention Center
1850 South West Street
Anaheim, CA 92802
Food Service Available during PMA 2010 Dismantle
ARAMARK has just confirmed there will be food and beverage service available during some of the dismantle hours. On Wednesday, February 24, the Concessions in Hall C will be open 10:30 a.m. through 2:30 p.m.
Warning: Unauthorized Exhibitor Directory Solicitations
Have you received an invitation to update your company listing information in from Construct Data Verlag Austria or in the of Mexico? Watch out! Exhibitors who respond are really agreeing to a multi-year contract for paid directory advertising - in a publication not connected with PMA ® or PMA 2010. Avoid unintended insertion and subsequent aggressive collection tactics by not answering at all; if you have inadvertently answered, please contact PMA Trade Exhibit Services. PMA 2010 Registration and Housing Update
You can still order your Exhibitors badges so they are ready for pick up on-site in Anaheim - just be sure to return any faxed forms by Monday, February 15. Or, register online at
through February 20.
On-site registration for exhibitors will open at 9:00 a.m. on Friday, February 19, and then at 7:00 a.m. each day after.
Stay Next Door
There are still rooms available at the Hilton Anaheim, and for those staying five nights or more, rates are $159 or less per night and include Double Hilton Honors Points and free internet.
The Hyatt Regency Orange County is also still offering rooms for $129 per night plus tax and offers free parking and free internet.
The Sheraton Park Hotel (within walking distance to the convention center) is offering a $75 gift card for food and beverage purchases in the hotel for those staying three nights or more. (Limit one card per room; must be booked with PMA block.)
Book hotel accommodations
GES Unveils New Name and Brand
GES has unveiled its new name and brand identity while emphasizing its commitment to creating the most meaningful and memorable experiences in the world for brand marketers, show organizers, and event attendees. As a part of this transformation, GES, Exhibitgroup/Giltspur, and Becker Group became part of newly named Global Experience Specialists Inc. (GES).
Clean the World at PMA 2010
PMA is participating in the Clean the World program during PMA 2010 in Anaheim. All of the soap deposited at the Clean the World donation station will be recycled and sent to Haiti.
On the way into the Hall each morning, kindly drop the amenities in the appropriate recycle container at the designated Clean the World donation station at the entrance to the trade show. Thank you for your assistance. To learn more about Clean the World, go to
Clean the World is a nonprofit, charitable organization recycling gently used hotel bathroom amenities into life-saving goods. The organization has delivered more than 500,000 bars of soap to Haiti. You can follow the progress at
Thank you for your time and attention. Look for the post show edition in coming weeks.
Please note: Previous editions of the PMA 2010 Exhibitor eNewsletter are archived
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