PSPA Sessions
Rich in tradition, the Professional School Photographers Association International honours the generations of business owners who established the practice of providing each customer with quality photos and a satisfying experience. This conference is held Saturday 31 May.

Saturday 31 May 2008

7:00 a.m.
Registration Opens

7:30 a.m.
Morning Tea

7:45 a.m. - 9:20 a.m.
PSPA
P1 Green Screen Technology
We have all heard of green screen, but what is it and how can it benefit my business? From the screen itself to lighting, capture, software and end-use options, we’ll take a look at the whole process and how you can benefit.
Speakers: Dino Apolito, Timestone Software; Tony Wouters, SchoolPix
Chairperson: Greg Taylor

9:20 a.m.
Morning Tea

9:30 a.m. - 10:30 a.m.
General Session
GS2 Understanding the Retail Market and Successfully Defining Your Position
Sponsored by Canon Australia
Retailing expert Peter James Ryan, Red Communication Australia, will define the six key business models for retailing. He’ll explain how each model works, what the retail metrics and drivers are, and who shops them and why. He’ll take a look at the customer opportunities they present, the strengths and weaknesses, and finally, the best practice retailers from around the world.
Speaker: Peter James Ryan, Red Communication Australia
Chairperson: Allan Corder, Canon Australia

10:30 a.m. - 6:00 p.m.
Imaging Technology Show
Public admitted at 2:00 p.m.

11:00 a.m. - 12:30 p.m.
PSPA
P2 What’s Next in School Photography?
A look at what is coming to Australia in the way of technology, ideas, products and strategies. SMS (short message service) messaging truancy software, year 12 graduation photography, yearbooks – are these heading our way? Should we be embracing ideas that seem a little foreign to us? Come and find out!
Speaker: David Ryall

12:30 p.m. - 1:30 p.m.
PSPA
PSL PSPA Luncheon and Annual General Meeting

1:30 p.m. - 3:00 p.m.
PSPA
P3 PSPA — What Do Your Clients Really Want?
A panel of parents, students and school administrators will help to answer this question. How much are they willing to pay? Are commissions important? Do students really want to choose their own background colour? Get direct answers from the people that know.
Moderator: Barry Moore

6:00 p.m. - 7:00 p.m.
Industry Awards Sundowner
Don’t miss this! The winners of the PICA Golden Tripod Award, PICA Dealer of the Year, and the PICA/Photo & Imaging News Sales Representative of the Year will all be announced. Awards to be presented by the PICA Chairman John Swainston and by Yaffa Publisher Jeremy Light.