Picture More Impact: Sponsorship and Promotional Opportunities

Be the first to reach attendees with a banner outside the convention center! Drive traffic directly to your booth by reaching out to nearly 20,000 attendees with an exclusive lanyard sponsorship, or badge holder insert. And watch your ROI rise when you take advantage of the many new sponsorships available.

Whether you’re looking to peak attendees’ interests before the show, or you want to create excitement and intensity on-site, we have promotional and sponsorship opportunities to meet your needs and your budget.

Why Sponsor?

1. Enhance Your PMA Presence: Create enthusiasm for your exhibit and new product launches with your sponsorship.
2. Reach Global Leaders: Connect with the executives, owners, and innovators who adopt new technologies and set the trends for the industry.
3. Motivate Your Employees: Your sponsorship features complimentary passes for your employees, keeping them on the pulse of industry trends and connecting them with customers before PMA 08 begins.

Influential Buyers
Capture the attention of PMA members, media representatives, industry analysts, and more from over 100 countries at the world’s largest annual imaging trade show.

Build your brand, generate new leads, and increase product awareness while accessing the industry’s top media at PMA Sneak Peek: the ideal media event for highlighting new products and gaining face time with the leading trade editors.



The average amount of time spent on the PMA 07 trade show floor was 12.4 hours, compared to a national average of 7.8 hours (as indicated by Exhibit Surveys Inc. in Trade Show Trends April 2006).

Exclusive Sponsorships

PMA Lead Retrieval “Business” Cards Place your message in front of every trade attendee with the exhibitor lead retrieval cards. Attendees use the PMA Business Card to receive additional information from each booth they visit - including your competitors’! Price: $20,000 SOLD

Internet Café If you are a technology company making your presence known, connect your clients online at the Internet Café. Nine stations will be located inside the trade show floor to maximize usage and visibility. While attendees check on the latest news updates or send a quick e-mail, they’ll notice your name and logo on signage over the café and on the screen savers/desktops. Full Sponsorship Price: $20,000. Partial sponsorships will be considered. Contact us for pricing and options.

Lanyards Promote your company on nearly every attendee by providing unique custom printed lanyards complete with your logo. Call for distribution quantity. Price: $15,000 SOLD

Official Business Session Keynote Sponsors
PMA accepts sponsors for its hugely popular Official Business Session Keynotes. Nearly 2,000 trade attendees, press and exhibitors gather prior to the trade show each day to hear insights from the world’s foremost business leaders. During the speaker introduction, your support and participation in PMA 08 will be briefly highlighted, in addition to receiving significant recognition in PMA publications, the PMA 08 website, and attendee promotional materials.
Price: $15,000

Press Room
Show your support for the press and shape the views of opinion leaders at PMA 08. Signage recognizing the sponsor on the outside entrance will be visible to all visitors with additional signage (provided by the sponsor) hanging inside the Press Room to allow maximum exposure for the sponsor, who will also receive special recognition at the popular Sneak Peek Press Event.
Price: $10,000

New Opportunities for PMA 08
Large Hanging Signs
Several premium locations are available inside the South Hall of the Las Vegas Convention Center with high visibility from the entryway and escalators. Dimensions vary.
Contact us for pricing and options.

PMA Big Night: The Ultimate Tailgate Party When the trade show closes the fun begins. The Ultimate Tailgate Party will be held in the End Zone, immediately following the Kickoff Reception and the Grand Prize Drawing. There'll be music by a rocking DJ, a chili cook-off, NFL cheerleaders, an all star lineup of sports games and, of course, food – in a big way!Take advantage of this fun event to leave a lasting impression on your customers. We are offering unique sponsorship opportunities to exhibitors at all levels to sponsor a game or food area or any creative fun event you may suggest. Sponsorships will include a number of tickets to give to your best customers. Contact Jeff Frazine for details

PMA Global Gala
A celebration of the worldwide memories market, the PMA Global Gala brings together more than 350 influential photo industry leaders from around the world. Receive recognition in promotional materials, signage in the room, and complimentary tickets. This is a perfect opportunity for your company to host and brand this global networking event. 
Contact us for details

Banners on the Trade Show Floor
High-visibility banners on the lower-level trade show floor, positioned close to traffic from the escalators. Three “premium” placements are offered.
Price: $11,000 each

Free-Standing Banners
A price point solution designed to drive results! Freestanding banners measure 90” wide by 140” high. Banner placements are ideal in high-traffic areas such as the top of the lobby escalators, the upper-level session and reception corridor, and the trade show lobby entrances.
Price: $7,000 each

Floor Graphics
Positioned at key intersections on the trade show floor and close to escalators, 8-square-foot digitally printed mat graphics are laminated to 1/8” thick durable sintra boards. Ideal for directing the way to your booth!
Price: $2,500 each

Locator Kiosks
As attendees stop to get their bearings and plan their next series of booth visits, make sure your message is in front of them! Attractive stand-alone kiosks provide a map and general trade show information. Located where thousands pass by: in the convention lobby entrance or on the trade show floor.
Price: $5,000 each

Event Sponsorships
DIMA Conference and PSPA Convention Sponsorship Opportunities
These acclaimed events bring together the leaders of imaging for an event jam-packed with education, networking, and the anticipation of PMA 08. Attendees go to their choice of sessions, giving them the chance to explore new market segments and new business opportunities.

Keynote Speaker Sponsorship: Exclusive Opportunity!
Take advantage of this exclusive opportunity to showcase your company or product as attendees unite to revel in the wisdom of the world’s foremost business leaders. DIMA® and PSPA™ each feature unique keynote speakers closing the conference each day.

During the event speaker introduction, your support of the conference is highlighted, and you will receive recognition in PMA publications, the conference website, and attendee promotional materials.
Price: $8,000 per keynote

Luncheon Sponsor
Two sponsorships available; Price: $10,000

• Ten complimentary DIMA Conference or PSPA Convention registrations for employees of the sponsoring firm*
• Exclusive sponsorship of a DIMA or PSPA luncheon
• Sponsors are welcome to distribute materials to luncheon attendees
• Recognition in promotional brochures and advance publicity (deadline sensitive)
• Recognition in PMA publications
• Recognition announcements at the luncheon and General Sessions
• Booth signage identifying your firm as a Luncheon Sponsor

Reception Sponsor
Eight sponsorships available (up to four at two receptions); Price: $5,000

• Five complimentary DIMA Conference or PSPA Convention registrations for employees of the sponsoring firm*
• Sponsors will be provided with a table to distribute materials or provide simple product demonstrations
• Recognition in promotional brochures and advance publicity (deadline sensitive)
• Recognition in PMA publications
• Recognition announcements at General Sessions
• Booth signage identifying your firm as a Reception Sponsor

Breakfast Sponsor
Two sponsorships available; Price: $2,500

• Two complimentary DIMA Conference or PSPA Convention registrations for employees of the sponsoring firm*
• Exclusive sponsorship of the Continental Breakfast
• Sponsors will be provided with a table to distribute materials or provide simple product demonstrations
• Recognition in promotional brochures and advance publicity (deadline sensitive)
• Recognition in PMA publications
• Booth signage identifying your firm as a Breakfast Sponsor

Refreshment Break
Four sponsorships available; Price: $1,500

• Two complimentary DIMA Conference or PSPA Convention registrations for employees of the sponsoring firm*
• Signage recognizing sponsor in the Refreshment Break area
• Booth signage identifying your firm as a Refreshment Break Sponsor

Session Sponsorship
Sponsorship of specific sessions in the established programming may be of interest to individual companies. DIMA and PSPA retain all rights to determine content but sponsors are welcomed to attend the session and distribute appropriate product or service information in the room.
Price: $1,000

*For room count and on-site logistical purposes, all complimentary registrants must pre-register for each individual session of interest. Complimentary registrations are for employees of sponsors only and cannot be transferred.

PPFA 2008 - Professional Picture Framers Association Annual Convention
PPFA® is the international trade association for the art and framing industry, supporting a membership of more than 2,800 custom picture framers, art galleries, manufacturers and distributors. Corporate sponsorship of the entire PPFA Annual Convention or select Educational Session Sponsorship is available to demonstrate your support of this growing segment within PMA.

High-Impact Advertising
Badge Holder Inserts
This is a unique opportunity to promote your company to every PMA attendee. Preprinted inserts are placed behind each attendee badge and sit approximately 1/2” above the registration badge.
Price: $10,000

Attendee Badge Mailer
Drive attendees to your booth by advertising on the insert included in each attendee’s registration packet. List your company name, logo, booth number, or just about anything else. Get creative and use this to offer giveaways, drawings, coupons, and more.
Price: $5,000

Golf Tournament Sponsorships
You’ve heard it too – sometimes the best business is done on the links! Increase awareness of your company or product through the PMA 08 Golf Tournament. A full-day event, the tournament attracts golfers from around the world who look forward to the relaxed camaraderie and friendly competitive atmosphere. Sponsorship is available in multiple levels of promotional opportunities, all structured to provide powerful brand visibility.
Call for pricing and additional details.

Bus Wraps Communicate with trade attendees, and local consumers, as the PMA 08 Hotel Shuttle Bus winds its way up and down the Strip. Various options mixed with your own creativity give the right message to potential customers and partners. Contact us for pricing and options.

Product Preview Gallery A PMA tradition! Light the way to the trade show entrances with these 36”-by -6” (approximate dimensions) transparency light boxes. The creative use of both the illuminated light box and lower portion provides the opportunity to effectively communicate a detailed message. Price: $750 for the illuminated top portion (advertiser provides transparency); or add an additional $250 for the optional lower portion (includes graphic output).

Banners Reach attendees before they even enter the trade show with banner advertisements at PMA 08. Various sizes and locations are available making them an appealing item to budgets of all levels. For more details, contact Jeff Frazine. Level One Thousands of attendees enter this location daily. Capture their anticipation as they await the opening of PMA 08. Make an immediate impact with a 6'-tall-by-17'-wide banner in this highly visible location. Price: $11,000 to $13,000 Level Two These 6'-tall-by-17'-wide horizontal banners reach the leaders of imaging. Whether heading to the food court for lunch or taking in an afternoon session, remind everyone of your trade show presence with these affordable banners. Price: $10,000

Print Advertising – Build Booth Traffic
PMA 08 exhibitors receive additional value with exclusive show advertising packages from PMA Magazine - Connecting the Imaging Communities, designed with the sole purpose of driving customers to your booth.

PMA 08 Official Show Program
The only official on-site program of PMA 08! PMA attendees use this exclusive show publication for valuable information including the convention schedule, the PMA 08 product guide, exhibitor listings, and a map of the trade show floor.

PMA Magazine Pre-Show Issue (January)
Promote your presence before attendees plan for PMA 08. This issue previews convention information and exhibitors.

PMA 08 Official Show Magazine (February)
The only official show magazine distributed at PMA 08 and to all PMA members.

PMA Magazine Post-Show Issue (March)
Follow up your sales leads with the PMA 08 product wrap-up and complete show coverage.

PMA Product Gallery
Showcase your products and services by advertising in the PMA Product Gallery. Affordable advertising opportunities await you in the pre- and post-show magazine issues. Take advantage of the opportunity to announce your commitment to PMA 08, and include your booth number so attendees can find you.

PMA Direct Mail
Get the word out! PMA Direct Mail service provides you with affordable, convenient opportunities to reach the PMA audience. Use our worldwide membership database to target your customers; we’ll handle the fulfillment of your direct mail campaign – collating, scheduling, and mailing.

Use PMA Direct Mail to:

• Complement trade advertising and promotions
• Invite customers and prospects to your trade show booth
• Send VIP invitations for special events
• Extend your PMA 08 sales efforts all year

Press Relations
PMA Virtual Press Office
Make it easy for the trade and consumer press to find you with the PMA Virtual Press Office. Put your press kit materials online where journalists can grab, edit and insert your words and images for both pre-show and post-show coverage. You can upload one to six documents of any length (press releases, backgrounders, white papers, photos).

PMA Sneak Peek 2008
Join us for PMA Sneak Peek 2008, an exciting opportunity for you to meet the press, highlight your new products and make convention appointments with the leading editors. Past participants have included editors from such well-known media sources as Bloomberg, CNN, NBC, Time, USA Today, and The Wall Street Journal, as well as the leading photo imaging industry trade magazines. PMA Sneak Peek 2008 is the stop for press attendees and exhibitors alike.

Press Room Sponsorships Available!
Call for details and pricing.

Custom Solutions
Develop your own unique promotional program and sponsorship category, specifically targeting your needs and budget. While we strive to present a wide-ranging lineup of promotional programs and sponsorships, we are willing to evaluate special packages on a case-by-case basis. For consideration, contact Jeff Frazine with your concept.

Contact Information

Sponsorship and Promotional Opportunities
Jeff Frazine, Executive, Trade Exhibit Sales
jfrazine@pmai.org
Tel: 517-788-8100, ext. 289

Print Advertising and Direct Mail
James Byles, National Advertising Director
jbyles@pmai.org
Tel: 202-244-4131

Press Relations
Tom Crawford, Executive, Corporate Communications
tcrawford@pmai.org
Tel: 517-788-8100, ext. 252

PMA - The Worldwide Community of Imaging Associations
3000 Picture Place
Jackson, MI 49201 USA
Tel: 517-788-8100
Fax: 517-788-8371

Prices are in U.S. dollars and subject to change without notice. Limited availability of offerings; some opportunities may become unavailable due to prior sale.