Kodak Industry Address
Speaker: Ed Monahan

Professional imaging markets continue to see sweeping changes and a decline in traditional business, leaving industry members to wonder about their future.  This presentation will make a case for the underlying causality of consumer opt-out as well as provide a forward look at the future of the imaging industry.  Based on these observations and conclusions, a perspective will be offered on the choice sets professional imaging businesses must make to successfully compete.  Critical attention will be given to digital economics and utility, consumer consumption, further technology disruption, and removing the ‘friction’ from the digital ecosystems – that’s where the future profit pools lay. Watch video