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PMA Education

Staying on top of new technologies is important to success in the imaging industry. PMA provides education of a structured, non-opinion-based nature to be utilized by members of the photo imaging industry to conduct their business activities more effectively, continue to update their skills and find news ways of conducting business.

Upcoming:

Advanced Photoshop.   High End Retouching Webinar

Tuesday, March 16, 2010
2pm – 3pm EDT

We all love to take shots of People, Places, stuff that interests us. Unfortunately the lighting isn't always so accommodating. Whether its from available light or from the wrong setting on the camera. But that doesn't mean we are stuck with the casts that we see. This class will show how to fix the most troublesome of casts easily and quickly. Learn when to make masks and when not to if you wish to keep a cast in the shadows only or highlights only and blend them out.

Speaker: Chris Tarantino
  • selected by phaseone as one of the top 100 retouchers in the world
  • featured in digital photographer uk issue 52 as the beauty retoucher to go to!
  • hi-end beauty and fashion retoucher
  • adobe certified expert

Free for PMA+ and PPFA+ members.   Register early ...by Friday, March 12, 2010 for special $10 price.   $29 for members after March 12.   $39 for non-members

Social Media @Kodak: Lessons Learned, Some the Hard Way!  Webinar

Tuesday, April 13, 2010
2pm - 3pm EDT

Kodak has been engaged in social media for more than 3 years. Jenny and Tom will share some of Kodak's hits, misses, and opportunities.  Navigating a digital transformation, growing B2B, the quest for ROI, connecting with our customers, and more.

Speakers:  Jennifer Cisney, Chief Blogger and Social Media Manager; Thomas J. Hoehn, Director, Interactive Marketing and Convergence Media   

Free for PMA+ and PPFA+ members. Register early ...by Friday, April 9, 2010 for special $10 price.   $29 members after April 9. $39 for non-members

 
Women Are From Venus … Does Your Store Looks Like Mars?  Webinar (purchase the archive) 
 
Today’s sales growth opportunities are with women’s incredible purchasing power.  Tap into that and business will pick up.  Retailers can influence a woman’s spending by presenting their store, their products and themselves with her in mind.  Jill Wight of jill-e designs explains how and provides concrete examples.
Speaker: Jill Wight, jill-e designs Inc.

PMA TV  hosts free videos from PMA Events, ideas to promote your digital services, training videos for your staff, and practical how-to clips.  Keynote addresses and select sessions from PMA 09 and 6Sight.  Watch today at www.pmai.tv

Helpful Resources

PMA Marketing Moments is a podcast produced by PMA consisting of 60-second to 90-second audio files recorded by PMA speakers, consultants, and PMA members.

The U.S. Small Business Administration (SBA) provides programs and services to help you start, grow and succeed in business.   Visit their Free Online Courses.  The self-paced, 30-minute courses cover topics such as: Starting a Business, Surviving in a Down Economy, Financing and Accounting, Business Management and E-Commerce.

Expert Photo Center
Looking to differentiate your photo business? Become an Expert Photo Center Photo Center, the latest certification program exclusively from PMA!
 
Find-a-Trainer
Looking for a professionally-trained instructor for photo classes?  Our Find-a-Trainer search tool provides a listing of Photo Imaging Educators Association (PIEA) members in your area.

Photoshop Tips

DIMA Digest Photoshop Tips.  New tips, by some of the greatest minds in Photoshop, posted monthly.

DIMAcasts
Listen to the experts on the latest imaging technology.  
DIMA Digital Imaging Glossary of Terms
A PDF version of the DIMA Digital Imaging Glossary of Terms is available to PMA members at no charge (member login required).

Mobile Imaging Glossary of Terms
Published by Future Image, Inc., this glossary has more than 100 technical wireless terms and acronyms significant to mobile imaging.


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