Peter Birch
Product Manager, Google Earth

Peter Birch joined Google in 2006 as Product Manager for Google Earth, Google's 3D earth visualization tool that combines the power of Google Search with satellite imagery, maps, terrain and 3D buildings. He is responsible for the direction, growth, and success of the Google Earth product family including Google Earth Free, Plus, Pro, and Enterprise, the Google Earth API and browser plug-in, and Google Earth for the iPhone.

Peter has 17 years of professional experience in the computer graphics industry. Prior to joining Google, he was the Graphics Hardware Lead in Microsoft's Xbox group, managing the architecture, implementation, and manufacturing for the Xbox360 graphics chipset. Before Xbox, Peter spent ten years at Silicon Graphics, Inc., working on both hardware and software projects, including the Personal Iris, Indigo, Indigo2, and Octane graphics workstations and the OpenGL and Inventor graphics library products.

Peter received a BS summa cum laude in Electronic Engineering from California Polytechnic State University- San Luis Obispo and an MBA from the University of California- Berkeley Haas School of Business.